SōL™’s Distribution Expands to Supermarkets Beginning with Fresh & Easy

Sunrich Naturals®’ nondairy sunflower beverage available now in select locations in California, Arizona, and Nevada


HOPE, MN – (Dec. 19, 2011) – Sunrich Naturals® today announced that SōL™, the brand’s Vitamin E and antioxidant-rich sunflower beverage, has expanded its retail presence from natural and organic retailers to supermarkets beginning with Fresh & Easy Neighborhood Markets. The retailer, owned by Tesco of the United Kingdom, currently operates over 180 stores in California and the Southwest.

“We’re very pleased with Fresh & Easy’s enthusiastic embrace of SōL™ and the way they market products like this that appeal to consumers seeking dairy, gluten, or allergy-free beverages as well as those whose choices are governed by taste alone,” said Tina Nelson, vice president of Sales & Marketing, Consumer Products, SunOpta Grains & Foods Group.… Read More